Is stress-free decision making really a thing?

By: Susan Larson, Marketing Communications Manager

Concept of businesswoman choosing the right door

According to an Edmunds.com Car Week survey, buying a car is more stressful to most Americans than getting married or going on a first date. One third of people surveyed said they’d rather be sandwiched in the middle airplane seat than haggle over the price of a car. And there are even people who said they’d give up their Smartphones if it meant they could avoid the process altogether. Continue reading

The Real Effects of an Underperforming Network

By: Jim Frey, Director of Marketing

TurksEarlier this year, my family and I went on a dream vacation to a small Caribbean island called Turks and Caicos. We had heard from others who had been there that the place was amazing. So after two years of saving and planning we went. Bottom line, the place was everything we had heard and more. It was absolutely beautiful, with crystal clear water, plenty of things to do, and excellent service. However, there was one part of our experience that stood out as a BIG negative. Continue reading

All that data has to go somewhere.

By: Susan Larson, Marketing Communications Manger

All that data has to go somewhere.

ControlPanel_300x180When was the last time you did something that didn’t require an internet connection? Unless you’re living off the grid, chances are you’re connecting to an IP network at least every day, most likely at least every hour, and probably, if I had to venture a guess, almost every minute of your life.

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TRANSCEIVERS: The Latest Adventure in my Quest to Conquer the IT Universe

By: Susan Larson, Marketing Communications Manger

TRANSMITTER + RECEIVER = TRANSCEIVER

TransceiverDC_12034This is how Berk-Tek’s Fiber Optics Applications Engineer started my first lesson on transceivers, during the early stages of planning for our Transceiver product launch. My response? A wide-eyed blank stare, as I wondered with mild panic how I was going to get my head around this foreign concept…let alone master it enough to be able to write about it.

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BICSI 2016: Confessions of a First-Timer

BICSI-2016_Booth_Picture_250x175A year ago, if you would have referred to a conference of information and communications technology professionals as anything other than a snooze-fest, I would have laughed (and probably rolled my eyes a little). I’m new to the IT world, having spent the past 17 years at print services and marketing companies. The first time I heard the word “BICSI,” I responded with “Gesundheit.” Continue reading

Meet Jim Frey

Here’s another installment of TekTalk’s “Meet the Presenter” series, which gives you a glimpse into the professional and personal lives of the people who make Berk-Tek tick.

JimFrey_Headshot_200x225This month’s featured presenter is Jim Frey, Director of Marketing – Enterprise Segment. Jim will be hosting our first webinar of 2016 on January 21 at 11 a.m. EST. Register now for In 2019, Everything Will Change: Is Your Network Ready?

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